about me

My Life’s Work: Protecting People When It Matters Most 

From Crime Scenes to Corporate Boardrooms: A Safety Leader’s Journey.

I’ve lived my life dedicated to serving and empowering people—from investigating the crimes that tech now works to prevent, to protecting millions of users at global scale, to guiding individuals through sacred ceremonies of transformation.

My journey from small-town Oklahoma to Silicon Valley leadership wasn’t just a career path—it was a calling to create safety and activate power wherever it’s needed most. As a Medal of Valor recipient who served 14 years in law enforcement specializing in sexual assault and domestic violence, I brought that frontline understanding of tech-facilitated abuse to the tech industry as Uber’s first Head of Women’s Safety and Gender-Based Violence. There, I conceived and built the company’s first global team dedicated to protecting women and vulnerable populations, pioneering digital and in real life safety initiatives across 6 continents and 700+ markets.

At Match Group—home to Tinder, Hinge, and OkCupid—I served as Vice President, Head of Safety and Social Advocacy, establishing the company’s first centralized Trust & Safety program focused on preventing tech-facilitated abuse and advancing digital safety. Leading a global team of experts across 15+ brands, I drove strategies that reduced abusive messaging by 10%+, while serving millions of users seeking connection.

Most recently, I led Trust & Safety at Turo, the global car-sharing marketplace, as Director of Marketplace Safety and then interim Head of Trust & Safety.

Along the way, I’ve led teams through crisis and change and built cultures where people do their best work, including a Match Group team that earned the company’s highest engagement scores with zero attrition.

But my work extends beyond corporate boardrooms. Rooted in my Cherokee and Choctaw ancestry, I bridge ancient wisdom with cutting-edge expertise, creating comprehensive approaches to safety, healing, and empowerment. Whether I’m delivering keynotes on digital safety, advising organizations on building protective cultures, or holding sacred space for individuals to release, restore, and rise, the foundation remains the same: creating safe spaces where people are empowered with the knowledge and practices they need to thrive.

Today, as founder and owner of Disrupt the Landing, LLC, I offer transformational speaking, strategic consulting, organizational safety assessments, and sacred ceremonial experiences for individuals, organizations ready to awaken their inner superhero and create lasting change. Because when we create safety for one, prioritizing the most vulnerable, we create safety for all.

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“I would not be where I am today without Tracey’s mentorship and support. She helped me learn how to create transformational change and lead with values, integrity, and humanity.  I am forever grateful for the confidence and belief she had in me and her pushing me to not give up when I did not believe in myself.

She taught me so much about the power of positive thinking and our ability to create the change we want to see in the world, in ourselves, and in others.”

– rachel haas, Vice president of member safety at bumble

“There’s a genuine sense of trust and loyalty she inspires, rooted in the confidence that she will advocate just as fiercely for her people as she does for the communities she works to protect.

If you spend any time with Tracey, one of the first things you will notice is the energy and conviction she brings to those around her. You walk away from a conversation with her feeling reinvigorated, inspired, and reminded of why the work matters in the first place. That ability to connect with people, elevate their sense of purpose, and inspire meaningful action is something I’ve rarely encountered in another leader.”

– Sarah Schol, Senior Manager at Uber

“Her leadership motivated me to go above and beyond, not because I had to, but because I wanted to.”

— Giorgio Maroki, Senior Product Manager, formerly Match Group

“When team engagement was low before her arrival, Tracey didn’t just push for better numbers. She empowered the people around her and worked side by side with all to rebuild momentum. Engagement rose significantly, and that energy drove the best results that our team had historically ever hit.”

— Jonathan Richardson, Senior Manager, Trust and Safety Investigations, Turo

“I had the chance to work with Tracey to build Uber’s Women’s Safety & Gender-Based Violence program in France. Tracey’s strategic steer and deep knowledge of global NGO networks were fundamental in successfully launching our program. She defined our core priorities, provided the right resources, set high expectations, and held everyone accountable to delivering real, meaningful impact.

Beyond her operational and strategic brilliance, Tracey’s human touch is what truly sets her apart. She is an authentic, genuine leader who leads with deep empathy, clear vision, and a warmth that left an indelible mark on me. During her visits to France, she met with top-tier policymakers and journalists—touching both their hearts and their minds with her authenticity and expertise. She didn’t just advocate for safety; she shifted perspectives and built lasting trust.”

-Rym Saker, APAC Director of Communications at Uber

What fills my heart

I’ve traveled the world, but my heart has always belonged to the sacred desert Southwest. It’s where I’m rooted—surrounded by friends, family, a spirited pug named Bear, and a wise old rescue cat named Smokie.

I’m most at home in the stillness and interconnectedness the desert offers. There’s something deeply spiritual about its wide skies, golden sunsets, and quiet invitation to reflect. Give me a journal, a glass of bold red wine, and a slice of traditional cheesecake at sundown, and I’m in my element.

While I cherish solitude as a vital part of my personal practices, I find profound joy in shared moments—manifesting under a full moon, connecting in ritual, or falling into deep communion with people and all of nature. The desert is where I remember what matters most. It’s where ancestral wisdom flows, spiritual truths emerge, and the journey of restoration and self-discovery unfolds under the warmth of a big, open sky.

I often say that purpose can be found in what breaks your heart—but I believe it’s also revealed in what fills it.

My Values

People First.
I believe in leading with humanity and genuine care. Every person holds inherent value and purpose—and everyone deserves a life free from harm, exclusion, or fear. When we put people at the center, we build spaces where healing, safety, and transformation can truly begin.

You Are Enough to Create Change.
I believe the power to change the world begins with the belief that you are enough—exactly as you are. When we embrace that truth, we unlock the personal power and courage needed to disrupt, emerge and rise. That’s where the inner superhero awakens.

Empowerment Through Service.
True leadership is rooted in service. I believe in helping others grow, expand, and rise into their fullest potential. Empowerment is not something we give—it’s something we help others remember they already hold.

Grounded in Truth. Guided by Integrity.
In everything I do, I commit to showing up with authenticity, truth, and deep integrity. Our actions—both individually and collectively—must reflect the values we speak. Because that is how we create not just a better self, but a better world.

My Mission

I envision a world where communities are built on authenticity, equity, and deep respect—where every person is free to live without fear or harm. A world where safety is not a privilege, but a right, and where connection, healing, and belonging are accessible to all.

My mission is to bring that vision to life by empowering people to step into the most courageous, powerful, and authentic versions of themselves. I help individuals awaken their inner superhero through intentional self-development, radical self-acceptance, and transformational growth.

But this work doesn’t end with the individual—it ripples outward. My mission is also to ignite collective power, building movements and communities that center the voices of the unheard and the overlooked. Because when those at the edges rise, we all rise. Together, we can create a world that reflects the values of justice, compassion, and possibility—for everyone.

Featured in top media outlets

Featured in top media outlets

Media About Me and By Me

My work protecting millions of users and transforming safety cultures has garnered national attention from leading publications and industry platforms. From being featured as a women’s safety authority in The New York Times to being profiled in The LA Times for my digital safety innovations at Match Group, my expertise at the intersection of law enforcement experience and tech leadership continues to shape important conversations about platform responsibility and user protection.

As someone who bridges frontline crime investigation with executive-level safety strategy, I offer a perspective that few can provide. My insights on women’s safety, tech-facilitated abuse prevention, AI safety implementation, and building comprehensive organizational protection have been sought by media outlets, government task forces, and industry leaders worldwide.

Below is a collection of features, interviews, and conversations where I’ve shared my expertise and others have recognized the impact of creating safety cultures that prioritize the most vulnerable—because when we create safety for one, we create safety for all.

Read more media by me and about me here.

Awards & Accolades

My mission-driven work in safety, social advocacy, and leadership has been recognized by numerous organizations and outlets, including Fast Company, where I was named to the Top 50 Queer List of queer women and nonbinary individuals transforming business; Mashable, where my Uber team’s work was recognized as 1 of “14 Innovations that helped make the world a better place in 2018”; and in policing, with the Chief’s Award for Excellence along with the highest public safety honor one can receive, the Medal of Valor.